NEWS RELEASE
For Immediate Release
Contact:
Sherry Taylor, Marketing Director
410-386-4415
CMC Names Susan Reed as Director of Business Development
The Community Media Center of Carroll County (CMC) welcomes Susan Reed as their new Director of Business Development. Susan will lead the acquisition of clients for the CMC’s diverse and expanding portfolio of products, services and sponsorship and underwriting opportunities. She will play a pivotal role in CMC’s goal to diversify its revenue streams to offset declining franchise fee revenue. Her efforts will help ensure that CMC can sustain and expand local programs such as CMSportsNet’s award-winning local sports coverage, The Carroll County Veterans Oral History Project and coverage of local events the community has come to depend on.
"I am thrilled to join the Community Media Center and contribute to its mission of connecting and empowering our community through diverse and engaging content," said Susan Reed. "I look forward to forging new partnerships and driving innovative strategies that will ensure the sustainability and growth of CMC’s impactful programs for years to come."
Susan brings a wealth of experience in both the for-profit and nonprofit sectors. She has over 15 years of experience in sales, marketing and communications and five years of experience working in the nonprofit sector, which included fundraising. Previously, Susan worked in the Annapolis area doing business development for her own marketing agency and building a strong presence within the community. Her educational background and accomplishments include an M.S. in marketing management and an M.A. in psychology.
“The Community Media Center provides critical and valuable services to our community. But as digital streaming and social media has surpassed cable television as a major way in which we get our information it also means a loss of funding for our mission. For the CMC to continue to provide these essential services we must find new ways to support our operations,” said Richard Turner, Executive Director of the Community Media Center. “Susan is the perfect complement to our innovative team bringing fresh perspective, new ideas and a passion for developing more sustainable revenue. As the CMC fully embraces new technology, audiences and partners with talent like Susan’s, I’m confident we will be able to look back in another twenty years and say “mission achieved”!
In her role as Director of Business Development, Susan’s efforts and revenue-generating strategies will provide support for the Community Media Center’s mission to provide innovative digital technologies and content to inform, engage and connect the many voices and interests of our communities.
About the Community Media Center
The Community Media Center (CMC) is a 501c-3 non-profit organization serving the residents and nonprofits of Carroll County, Maryland. CMC operates the county’s Public, Education, and Government Access Center. The mission of Community Media Center is to provide innovative digital technologies and content to inform, engage and connect the many voices and interests of our communities. For additional information, please visit www.carrollmediacenter.org or call 410-386-4415.
Community Media Center
1301 Washington Road
Westminster, MD 21157
(410) 386-4415
Fax: (410) 875-2358
9 East Main Street, Suite 105
Westminster, MD 21157
410.848.9050
Fax: 410-876-1023
info@carrollcountychamber.org